So first things first let’s get one thing straight…I am 25. I am a millennial. I grew up in the digital age. So I am not insensitive to the assumption that I am some form of Social Media guru. Frankly, in a life of hard knocks sometimes it really is nice to be recognised…however erroneous. […]
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It has been a shamefully long time since my last blog, because it’s been pretty busy at HB HQ. Beyond writing content for my lovely clients, I also had the pleasure of exhibiting at the YBC exposition on Friday, which was a really fantastic opportunity for me to get my schmooze on and force-feed individuals […]
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We’ve all been there – had some poor sod try to sell you their wares in the most desperate and unappealing fashion possible. The conversation may start off innocently enough – a question on your job, interest or hobby. But, little do you know your partner is simply waiting for an “in,” that will […]
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Anyone who knows me, knows that I am a relatively straightforward person if tinged with a slightly complicated soul. Which is why, over the years I have read many a blog by people who started their own business and just hang my head in bewilderment. Because, unless they live in an alternate reality (unlikely), there […]
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Virtual reality, the possibility of fully immersing yourself in a world of possibility through the use of some pretty impressive spectacles, that I can’t even pretend to understand, is on the rise. The price is still prohibitive, and the technology is still primitive compared to what we will probably be seeing in 10 years, but […]
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So I admit it….I took my eye off the ball. I was blogging regularly and really working to enhance my brand. But, then client work got in the way and I committed that cardinal sin of working solely “in” my business instead of “on” it. So whilst I was busy encouraging my clients to assiduously […]
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I like thinking about the future. From my articles on the future of branding to the future of content (casual plug there), I try to make sure I am clued into what is happening next. “But, Why?” I hear you ask, my astute reader….. Well, because in this fast-paced society of ours, the only way to prevent yourself from […]
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Everyday sexism in business networking Now, there are plenty of articles written on sexism in the workplace and frankly, given that I haven’t been in full time employment for around 2 years, I probably wouldn’t be best suited to write such an article. However, I neither question the existence of the glass ceiling nor the […]
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I recently went to a fantastic evening organised by Elle magazine, and during it one of the speakers, literary agent Abigail Bergstrom, stated clearly that she believed non-fiction writing was moving clearly in one direction – propelled by a confusing, post-Brexit and Trumpgate – and amidst a swirling inferno of technology that may or may […]
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This blog is by no means the first time I have discussed the future of content, which given my teenage obsession with dystopian fantasies is hardly surprising – the future is a worrying/exciting/exhilarating/breath-taking/angst-inducing concept. However, it will be the first time I admit with complete certainty that whilst there is no doubt that personalised content […]
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