Before I start this article I feel inclined to add that I am not a tech-y. Not by a long shot. However, by nature of my job I have had to get on board. And, in truth, I have enjoyed much of my learnings about the intricacies of SEO and the technical nature behind WordPress. […]
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So you’ve ruddy done it, you’ve set up your own freelance copywriting business, for which I congratulate you. This is the hard part. Taking the leap, making the jump and any other metaphors you wish to apply in this specific case. However, whilst you may think making the decision to leave behind your cosy, secure […]
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As a freelance copywriter I am approached by business owners from all walks of life looking for me to provide them with a tone of voice and a way of communicating with their target audience. However, sometimes I write content that is so niche and so obscure, I do sometimes wonder what on earth I […]
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As a prolific networker, and the owner of my very own banner stand, I am partial to a talk here and there. Occasionally, I approach people and sometimes (happily) individuals come to me. Which is lovely. However, the more I speak at various events around London, and Israel, the more I am learning that not […]
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So I attend a lot of networking events, and obviously whilst they all have perfectly admirable ethoses of making friends, building contacts, peer to peer learning etc, let’s be honest we all attend these events to get more clients. That being said, whilst I don’t always relish the idea of waking up at silly o […]
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So I had a fantastic August. I don’t know how and I don’t know why, but somehow I managed to earn the most ever in a month. And this was despite being out of the country for half of the month, so I was happy. Doubly so, because September is always good, it is my […]
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So I attended my first ever expo a few weeks ago with the explicit intention of building brand awareness in my community. Now….whilst I hardly lack confidence and, quite frankly, have no problem with self-promotion, the idea of heading to an expo (which I hadn’t paid for) to pitch at people (who had), made me […]
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My business is 3 years old this week, which is a pretty exciting milestone. Now, in Jewish tradition, Orthodox Jewish boys have their first haircut at the age of 3. If anyone is interested this is known as an “Upsherin” and is celebrated, as with any Jewish event, with copious eating of food and much […]
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After sending a quote to a potential client, I generally politely chase them up a couple of weeks later – a gentle nudge along the lines of “hey do you have any further questions?” To be perfectly honest most individuals choose to completely ignore this email, and a few respond with an insincere thanks, but […]
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As you may know, I attend networking events fairly regularly. And, in general, I find them fairly relatively agreeable. I have met new friends, got new clients, some helpful business advice and occasionally (and I mean occasionally) nibbled on some delectables. I have also indulged in a few open bars, but that is not quite […]
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